mHealth: at the top of the 'hype cycle'? |
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Tuesday, 29 June 2010 03:14 |
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Jon Linkous' article (on the American Telemedicine Association blog) has attracted great attention. Its basic premise is that mHealth is heading toward the top (Inflated Expectation) of what Gartner calls the 'hype cycle' (where all is bright and shiny and the next big thing--as telecare was circa 2005, midway now through the next phase, the Trough of Disillusion). In his opinion, mHealth is heading for a fall for the following reasons: many of these companies have great solutions looking to find a problem or even a market; even the stronger products...
still have not found a substantial enough market and are burning through investors' money; no one (in the US) really knows how healthcare reform will shake out (since it's dependent on the slow pace of regulatory implementation, and we've an election coming up in November which could reset that button). A consumer private pay model does not seem to be working right now except for simple apps. Linkous advises that mHealth services need to find a way into how healthcare is currently organized and financed; this editor [Donna] believes that this is trying to catch up with a target about to blow up and perhaps to think several more steps ahead. ATA blog. Further analysis: recommend Paul Sonnier's commentary on the Wireless Health Group on LinkedIn (membership required to access.)
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